Baldanzi&Novelli

For Adriano Baldanzi and Alessandro Novelli, design is deeply rooted in Italian culture. Born and raised in Tuscany, they graduated in Industrial Design from ISIA in Florence, embarking on a design journey that has led them to be recognized among the leading Italian designers, particularly in seating and office furniture. With over thirty years of experience, they have developed a strong design culture combined with a deep understanding of technologies and international market dynamics. This approach has led companies to regard them not only as designers, but as true development partners. Their career gained momentum in the early 1980s with the founding and development of Casamania, after which they fully dedicated themselves to design. From Italy to Europe and today worldwide, their path reflects a consistently international outlook. Their cultural roots remain a constant source of inspiration, while international experience continues to enrich and evolve their design approach.